When setting up your nonprofit’s social media presence, it’s really hard to know where to begin.  There are so many sites and so many tools.  Never one to slouch (and not wanting to leave all of our customers in the dark), Giv.to has put together a list of essential steps in establishing your online brand [...]

A friend today pointed out via our twitter that Giv.to was mentioned in the Washingtonian, in absolutely great article written about our fellow DC Entrepreneurs, LivingSocial.  It was just a tiny blip, but hey! we’re proud nevertheless. It is so exciting to be part of the DC Tech community, and we could not be more [...]

Today: Organizations and corporations focus on bringing listeners IN to the brand via sharing messages, gaining followers, and continuing the public relations crusade. Tomorrow: Organizations outsource their media campaigns to their top followers, sometimes for a reward. This is the next wave of social media strategy. Instead of engagement, we have outgagement. This isn’t a [...]

I’m a crier.  It’s true. I cry often and freely; the plight of other people, the environment, and animals can induce tears.  Like many activists, my heart is big.  Inspiring messages, heartbreaking causes, and deeply felt emotions course through my veins.  There are good days – a nonprofit reaches its funding goal, and 10 more [...]

Forewarned is forearmed, as the old adage goes, and social media is definitely no exception. This past weekend I went to a Thanxsgiving, hosted by David Beyer of Cortex Healthcare, and got into some really great conversations about forays into Facebook and Twitter.  The questions that mostly arose were as always, related to privacy, naysayers, [...]

The past couple of months have been frantic with activity at Giv.to, as we have all been ‘heads down’ working on the latest updates.  Before we talk about those, though, we’d like to take a moment to thank all of our customers for giving us such great feedback over the last year.  We try very [...]